Part 2: Mahdi and David on the Art of Selling Cybersecurity

Written By Bare Knuckles Podcast

Mahdi & David on The Art of Selling Cybersecurity

 

Part 2 of our interview with Mahdi Raza and David Mahdi! 

What role does training play in sales success? Are we setting BDRs up for failure? How do CISOs research products? All this and audience questions!

Brass Tacks:

  • Get back to your childhood roots for persuasion

  • How to add value when CISOs aren't ready to buy

  • Nurturing security relationships

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Listen to the episode:

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Mahdi and David on the Art of Selling Cybersecurity